NEWS: Le Challenge Starbucks
Max Kaiser from KarmaBanque has filmed the first video entry for the Starbucks Challenge...
Whilst in France Max & Co checked out a local Starbucks to see what would happen when they took the Starbucks Challenge en Francais. Interesting result.
Am sure Starbucks will be happy to do something about it. Indeed as mentioned before we are talking with them today and look forward to working with them to assist them in delivering on their promise. Check back for news soon...
THE VIDEO CLIP
Well the production values were very documentary, his voice is smooth, his franglais is passable, the soundtrack is wicked...but could he get any 'Cafe Equitable' (aka Fairtrade Coffee) in this Paris Starbucks?
Non! Not for three weeks apparently...Max will be checking back in three weeks so watch this space for an update.
You can watch the clip @ KarmaBanque Radio
Nice one Max...merci bien!
KarmaBanque is a unique kind of boycott/activist site that I recommend you check out. If boycotts are your chosen method to get companies to understand how you feel then this site will seem like heaven - imagine Gordon Gecko meets Ghandi.